For Creators, Coaches, Consultants, and Solopreneurs (By IMMachines.com — Systems for Simple, Profitable, Creative Living) 1. Introduction: The Third Win We Forgot In the rush to “scale,” we’ve been trained to think business is a game of winning and losing. “I closed the sale.” “I beat the competition.” “I got the client to say yes.” [...]
Technology is moving faster than most people can adapt. But adaptation is the new creative advantage.Harvard Business Review’s The Year in Tech, 2026 reveals the key transformations shaping the next 24 months — from agentic AI and living intelligence to the ethics, transparency, and environmental balance of emerging tech. For creators and solopreneurs, this book [...]
Introduction: Why Be a Blue Whale, Not a Unicorn? In today’s business world, unicorns get all the hype—start-ups that rocket to billion-dollar valuations overnight. But for most creators, consultants, coaches, and solopreneurs, that path isn’t just unlikely—it’s unsustainable. Phil Teasdale’s The Blue Whale Plan offers a different vision. Instead of trying to be a mythical [...]
Most of us were raised to think in straight lines: “If I do X, I’ll get Y.”But life — and business — rarely work that way. Instead, everything is connected. Every choice has ripple effects. Every “quick fix” hides longer-term consequences. That’s where systems thinking comes in. It’s a way of seeing how all the [...]
Ever felt like your business is stuck in quicksand? Sales flat. Ad costs rising. Margins shrinking. Operations a mess. You know something has to change, but every time you sit down to “make a plan,” you end up with a vague list of half-baked ideas… and no real direction. This is exactly why I built [...]
Storytelling isn’t just for novelists or screenwriters. For solopreneurs, coaches, consultants, and creators, storytelling is business. It’s how you persuade, how you connect, and how you build trust in an era where attention spans are shrinking by the day. The eBook Successful Storytelling by Carl lays out ten powerful lessons for writers. In this blog, [...]
AI isn’t just hype anymore — it’s the new printing press, the new electricity, the new internet rolled into one. For creators, consultants, coaches, and solopreneurs, it’s the biggest opportunity of our lifetime. The trick is knowing where to start, how to grow step by step, and how to avoid drowning in complexity before you’ve [...]
“If you can't explain something simply, you don’t understand it well enough.” — Albert Einstein Albert Einstein wasn’t known for pithy business advice, yet this one sentence could transform your coaching business, your content strategy, and your ability to connect deeply with your audience. In the age of digital overload, the most valuable skill is [...]
The Problem with Affiliate Marketing Today Let’s be honest: most affiliate marketing fails. Not because the content is bad. Not because the products don’t convert. But because creators don’t have a system. They post a random review here… a quick YouTube video there… maybe an email or two. But there’s no plan. No funnel. No [...]
"Change your road, change your wealth. Wealth isn't earned by selling time — it's earned by building systems." — MJ DeMarco 🧭 Table of Contents Introduction: Why This Book Matters More Than Ever in the Creator Economy The Three Roads: Sidewalk, Slowlane, and Fastlane The Fastlane Framework (CENTS) IMMachines GPT Tools That Align With the [...]
