Value is a nebulous concept since everyone defines and provides it in their own unique ways. So let's make things simpler. You add value by describing people's problems and suggesting a fix. In addition, you add value by describing people's needs and suggesting a solution. What is hurting them? What keeps the individuals in your [...]
Introduction If you've ever sent an email, chances are that you've received an email that was less than stellar. Perhaps it had bad grammar or spelling mistakes, or maybe the content wasn't relevant to you. It could have even been written by someone with no personality at all—a robot, if you will! But while we've [...]
Creating profitable systems is at the very core of every business. Almost everything we do and and have is a system - from brushing our teeth, or turning on a tap, or cooking a meal, driving a car, the car itself, road etiquette, refining the fuel etc etc. Think about this for a second and [...]
Here is the 1 hour per week content creation plan. The 1 Hour per Week Plan An hour a week isn't a lot of time is it? I mean, you spend 56 hours a week sleeping. Probably 4 hours a week in the shower and shaving Maybe 14 hours a week eating. 10 hours on [...]
Here are 14 lessons from 14 years online - I have learnt many more lessons but hopefully these will be helpful to you dear reader. Lesson 1: You have got to have a 'WHY'. Why are you trying to make money online? You can't make it about the money. Each person is different but you [...]
Monitoring click through rates and conversions are absolutely critical to success in internet marketing. I use Click Magick and the following is a short extract from their guide: If you're paying for traffic, unless you get ridiculously lucky, you have almost no chance of success if you don't track your traffic and optimize your marketing [...]
Take Action Now! Nothing will happen unless ACTION is taken! No subscribers... No sales... It is not enough to know this on an intellectual level. The only thing that is certain is that you WILL fail to improve your life if you don't take action and find out for yourself - what works and doesn't [...]
Programme Notes: Why subscribers or list building is so important - Only a small % of people buy on first offer - need multiple contacts. - If you don't build a list and follow-up, you are leaving most of the money on the table - List includes any community - Facebook Group, retargeting list, Skype [...]
In this article I want to set out the keys to success in internet marketing. If you are anything like me, as soon as you start to get involved in internet marketing you are likely to be distracted by all sorts of offers. It's often called the 'Shiny Object Syndrome'! Like a moth we get [...]
In this post, I will answer the question, 'what tools and skills do I need in order to create an income-generating internet marketing business?' One of the problems with internet marketing is that you can easily become overwhelmed by the sheer quantity of products, tools and training packages available for aspiring online marketers. The reality [...]
