email marketing

Frameworks to Fortune: How Mid-Life Creators Can Turn AI Recipes Into Predictable Income

Introduction: Why AI Feels Overwhelming (And How to Fix It) If you’ve ever sat in front of ChatGPT and typed something like: “Write me a sales page.” “Give me social media post ideas.” “Help me come up with a product.” …then you already know the pain: AI spits out something generic, bland, or flat-out unusable. [...]

2025-09-12T21:57:33+01:00By |

The Piss Off Boss Handbook: A Step-by-Step Playbook for Creators, Consultants, Coaches, and Solopreneurs

Introduction: Why “Pissing Off the Boss” Matters Let’s be clear: this isn’t about storming out of your job in a blaze of glory or sending your boss an “I quit” email in Comic Sans. It’s about something deeper — taking back control of your time, your income, and your future. If you’re a creator, consultant, [...]

2025-08-21T10:30:13+01:00By |

One Idea, Five Formats: Meet Content Repurposer Pro (Your AI Content Leverage Machine)

If you’ve ever felt like content creation is a treadmill you can’t step off… you’re not alone. Most solopreneurs (especially over 35) don’t have 8 hours a day to tweet, blog, email, and film videos. You’ve got a business to run, clients to serve, and, well… a life. That’s why I created Content Repurposer Pro [...]

2025-08-18T20:50:13+01:00By |

Your New Secret Weapon for Writing Engaging Weekly Newsletters — in Minutes

If you’re like most creators, coaches, consultants, or solopreneurs… You know you should be emailing your audience regularly. You also know it’s one of the highest-ROI marketing activities you can do. But there’s a problem… Writing your weekly newsletter often feels like staring at a blank screen and waiting for divine inspiration. That’s why I [...]

2025-08-14T11:18:53+01:00By |

🤯 Marketing Doesn’t Have to Be Confusing—Just Clear

Most +35 creators didn’t grow up on TikTok. We value clarity over trends. Real results over dopamine hits. But somewhere along the way, marketing got noisy. Complex funnels, 30-step strategies, endless "content hacks." If you're smart—but sick of the fluff—this post will reset your compass. Welcome to Simple Marketing for Smart People. Let’s break it [...]

2025-07-30T16:40:20+01:00By |

🧠 Why Most Affiliate Marketers Struggle (and What You Can Do Differently)

Let’s be honest. Most affiliate marketing advice today looks like this: Spam your link everywhere Pray someone buys Repeat forever It’s exhausting. It’s random. And it usually doesn’t work. But what if you could flip the game? What if your affiliate promotions actually helped people, grew your brand, and created automated income? That’s exactly what [...]

2025-07-29T12:11:17+01:00By |

Systems and Processes & Three More Ways To Grow A Business

When I left banking in 2001, I started my own business consultancy called Strategic Alliance.  I also underwent training with a business consultancy called RAN One (RAN  = Results Accountants Network). They were teaching professional firms of accountants to undertake consulting projects with their clients. One of the first things we were taught was that [...]

2025-07-16T15:59:04+01:00By |

From Insight to Income: How Midlife Solopreneurs Can Grow Their List with AI in Just Hours

Feeling Scattered? Here’s a Simple System to Grow Your List, Build Trust, and Sell—Without Burnout If you’re a midlife solopreneur, coach, or creator trying to build online, you’ve likely faced the content treadmill:👉 “What do I post?”👉 “Why isn’t my list growing?”👉 “Do I even know what my audience wants?” Let’s fix that. The Audience [...]

2025-07-15T17:28:52+01:00By |

Unleashing the Power of ChatGPT for Your Online Info Marketing Business: Tips, Strategies, and Techniques

Introduction There are several ways you can use ChatGPT to make money for your make money online info marketing business: Content creation: ChatGPT can assist you in creating valuable and engaging content for your audience. You can use the model to generate blog posts, articles, e-books, and videos that provide valuable information and tips related [...]

2023-02-11T13:04:13+00:00By |

How to Write Great Emails That Convert

Introduction If you've ever sent an email, chances are that you've received an email that was less than stellar. Perhaps it had bad grammar or spelling mistakes, or maybe the content wasn't relevant to you. It could have even been written by someone with no personality at all—a robot, if you will! But while we've [...]

2023-02-11T12:59:39+00:00By |
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