Meet Lead Magnet Machine If you’re a creator, coach, consultant, or solopreneur… you already know one golden truth: If you’re not building an email list, you’re building someone else’s business. The problem? Most people overcomplicate lead magnets. They waste weeks writing long eBooks no one reads, or worse — they give away fluff that [...]
If you’re like most creators, coaches, consultants, or solopreneurs… You know you should be emailing your audience regularly. You also know it’s one of the highest-ROI marketing activities you can do. But there’s a problem… Writing your weekly newsletter often feels like staring at a blank screen and waiting for divine inspiration. That’s why I [...]
If You’re Not Building a List, You’re Building Someone Else’s Business There’s a blunt truth in online business:If you don’t have an email list, you don’t really have an audience—you’re renting one. Social media can ban you, algorithms can bury you, and platforms can vanish overnight. But your email list? That’s an asset you [...]
Most +35 creators didn’t grow up on TikTok. We value clarity over trends. Real results over dopamine hits. But somewhere along the way, marketing got noisy. Complex funnels, 30-step strategies, endless "content hacks." If you're smart—but sick of the fluff—this post will reset your compass. Welcome to Simple Marketing for Smart People. Let’s break it [...]
If you’ve ever stared at a blank screen, trying to summon the perfect headline for your opt-in page, or fumbled through writing sales emails that don’t feel like “you,” you’re not broken. You’re just trying to write sales copy — a skill most people have never been trained to do — while running a business, [...]
Introduction There are several ways you can use ChatGPT to make money for your make money online info marketing business: Content creation: ChatGPT can assist you in creating valuable and engaging content for your audience. You can use the model to generate blog posts, articles, e-books, and videos that provide valuable information and tips related [...]
Introduction If you've ever sent an email, chances are that you've received an email that was less than stellar. Perhaps it had bad grammar or spelling mistakes, or maybe the content wasn't relevant to you. It could have even been written by someone with no personality at all—a robot, if you will! But while we've [...]
Programme Notes: Why subscribers or list building is so important - Only a small % of people buy on first offer - need multiple contacts. - If you don't build a list and follow-up, you are leaving most of the money on the table - List includes any community - Facebook Group, retargeting list, Skype [...]
